Services:
We designed a user experience for an internal LMS system that enables students to register, follow lectures, take exams, and easily track their progress.
The system interface was developed with careful attention to organization and clarity for medical staff, considering the diverse ages and technical backgrounds of users.
The result: a comprehensive digital learning experience that supports self-learning and continuous assessment.
Website Design & Development
We designed a website that facilitates the organized and clear presentation of training courses, featuring easy registration pathways and a professional Arabic interface tailored to the local audience.
The website introduces the center, displays the training schedule, details each course, and outlines available options (in-person/online), with a flexible registration portal that supports future growth.
We developed a dedicated mobile app design that serves students, allowing them to:
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Browse and register for courses.
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Watch recorded or live lessons.
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Complete assignments and exams.
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Receive notifications and alerts.
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Download certificates and track progress.
We prioritized a comfortable and seamless user experience that considers the demanding workload of medical staff.
We began the transformation journey with a visual identity that reflects the center’s trustworthiness, credibility, and extensive medical expertise, combined with a modern touch that aligns with the new digital transformation.
We designed a logo that simultaneously represents the medical and educational fields, using strong, organized colors that convey professionalism. The identity encompassed all applications, from print materials to digital designs and social media pages, ensuring a consistent presence across every touchpoint.
Social Media Design & Management
We took over managing the center’s social media accounts (Instagram – Twitter – LinkedIn) and restructured the content strategy to align with the digital transformation.
We designed informative and awareness posts and professionally scheduled course dates in an engaging manner.
The content focused on building community trust in the center and enhancing engagement with trainees and healthcare practitioners.
Digital Marketing and Paid Advertising
We developed a marketing plan targeting healthcare practitioners across various regions of Saudi Arabia through Google Ads and Meta Ads.
Our focus was on promoting new courses, special offers, and registration deadlines, with clear and direct ads highlighting credibility and academic accreditation.
These campaigns contributed to an increase in applicants and raised public awareness of the center’s digital transformation.